ZUCKER.Kommunikation | Lifestyle Agency for Brand Communication Berlin

References

References

About

ZUCKER.Kommunikation . Creation . Campaigns

ZUCKER. is an agency for brand communication with the DNA of public relations, founded in 1998 in the heart of Berlin. We have great passion for what we do, as creativity and motivation run through our veins. We always have a plan, or two. Surprises are for birthdays. We find solutions, design strategies and pursue goals. Brands are a promise – we work to keep it.

To this end, we rely not only on our own strengths, but also on those of our companions: our network of press, partners and service providers is not only comprehensive, it’s also really good. To achieve the goals we set, dreaming is explicitly allowed and imagination a must – and yet, we remain grounded and honest as we work transparently, precisely, and always results-oriented.

Services

ZUCKER. provides a realistic perspective, professional consulting, creative and occasionally disruptive ideas, forward-looking strategies and vast experience in realization in every area of brand communication.

Creation & Consulting

  • Creation and curation of campaigns and events
  • Development and management of (international) campaigns as lead agency 
  • Strategic and operative consulting
  • Creation of storylines and writing of all kinds of texts
  • Production of imagery and video material
  • Agenda setting, news hijacking and trend scouting
  • Crisis radar, crisis consulting and issue management

News

Blog posts News All
Smarter than us? AI in the ZUCKER. editorial office
Credit: deepmind via Unsplash

Smarter than us? AI in the ZUCKER. editorial office

Blog posts

Everyone of you has certainly heard of Chat GPT, the (more or less) new AI system that attracted a lot of attention, especially in December. Whether in social media, in online newspapers or during the coffee break in the ZUCKER. office – there is definitely potential for discussion in connection with Chat GPT. We have ...

Trending? Social media away from the mainstream
Credit: Rodion Kutsaiev / Unsplash

Trending? Social media away from the mainstream

Blog posts

Instagram, Tiktok, Twitter and for some time now also BeReal – we know and use them (almost) all. But have you ever heard of Cappuccino and Co-Star? No, we don’t mean coffee specialties here, but social media platforms that maybe not so many of you know – yet. Let’s change that and set new trends ...

When social goes media: ZUCKER. reads “Things we write”
Credits: Charisse Kenion / Unsplash

When social goes media: ZUCKER. reads “Things we write”

Blog posts

Media, whether digital or print, is our business. As a lifestyle PR agency, we at ZUCKER. are always up to date when it comes to industry news and trends. In September, Cologne-based content creator, author and entrepreneur Carmen Kroll aka carmushka published her own magazine, fulfilling a personal dream, as she tells her community on ...